E-sports industry 101 and how to break into it!  – 5 October 2022


The INSEAD Sport Business Club and INSEADTMT Club were glad to offer this exciting opportunity, where William walked through the fast-growing esports industry and career opportunities in the space.

Background on William Collis: After graduating from Harvard Business School, William co-founded and sold several esports start-ups, including the video game coaching platform Gamer Sensei (exited to Corsair) and the esports analytics business Genji Data (exited to EEG). William also co-founded OXG, one of the top professional esports teams, which competes in popular titles like Call of Duty (as the Boston Breach) and Overwatch (as the Boston Uprising). William is the author of The Book of Esports, the authoritative text on competitive gaming, and his TED talk on Skill In Esports has been viewed almost 1.5m times. William is currently the Honorary Professor of Esports at New England Institute of Technology. His research and thoughts on the esports industry have appeared in a wide variety of publications, including the Harvard Business Review, the International Journal of Esports, and the Japan Times.

National Basketball Association (NBA) – 23rd May 2019

Lawrence Kuok photoTalk by Lawrence Kuok, Senior Director, Business Development and Sales Strategy at the NBA.

Lawrence Kuok is also an INSEAD MBA’14D Alumni. 


Portas Consulting – 24th May 2019

Guillaume Dufond photoTalk by Guillaume Dufond, Senior Project Manager at Portas Consulting

Guillaume Dufond is also an INSEAD MBA’14J Alumni. 


BSE Global – Brooklyn Nets – 14th June 2018

Eu-Gene Sung photoThe world’s biggest sporting organizations today run as huge multi-national businesses. Ever been fascinated by the workings of these businesses and their multi-billion dollar deals? Here’s your chance to know more.

In 2017, Alibaba Executive Vice Chairman Joe Tsai bought 49% of the Brooklyn Nets NBA team for $2.3 billion, as part of a record size deal. We’ve got a guest speaker who worked on that transaction to come speak at INSEAD in Fontainebleau:
Eu-gene Sung: is the CFO of ‘Brooklyn Sports & Entertainment Global’ overseeing the finance activities of the Barclays Center, the Brooklyn Nets and their NBA G League team, the Long Island Nets, the New York Islanders business operations, NYCB LIVE, home of the Nassau Veterans Memorial Coliseum, Webster Hall, and LIU Brooklyn Paramount Theatre. Eu-gene is also an INSEAD MBA’03J Alumni.

Eu-gene will also be supported by Chris Martinez (an INSEAD 18D Partner) who worked closely on the transaction.